Wednesday, January 12, 2011

Reading_Symbols:The Alphabet of Human Thought



Readining_ Gerd Arntz and Isotype





Facts From Link .......Gerd Arntz was the designer tasked with making Isotype’s pictograms and visual signs. Eventually, Arntz designed around 4000 such signs, which symbolized keydata from industry, demographics, politics and economy. Otto Neurath saw that the proletariat, which until then had been virtually illiterate, were emancipating, stimulated by socialism. For their advancement, they needed knowledge of the world around them. This knowledge should not be shrined in opaque scientific language, but directly illustrated in straightforward images and a clear structure, also for people who could not, or hardly, read.

I thought it was amazing one man could design so many signs, Signs and designs also date back to cavemen paintings, that was a form of reading and telling stories. History shows how people learned from painting for the one who couldn't read. We still need symbols and signs, I believe they will never go away.

Project one


Reading Modern Hieroglyphs






With this readying I was able to learn how simple a sign or symbol can be but the meaning of it can be read different across the world. I choose this picture because this is common in the US to pick up your dogs mess. Not sure what they do across the sees but I bet this sign would be read differently.

Wednesday, January 5, 2011

Cooper Black

Cooper Black is a heavily weighted, old style serif typeface designed by Oswald Bruce Cooper in 1921 and released by the Barnhart Brothers & Spindler type foundry in 1922. The typeface is drawn as an extra bold weight of Cooper Old Style. Though not based on a single historic model, Cooper Black exhibits influences of Art Nouveau, Art Deco, and the Machine Age. Cooper Black was a predominant lettering style popularized by Oswald Bruce Cooper in Chicago and the Midwest of America in the 1920s, given typographic form. An earlier weight of Cooper's type designs, Cooper Old Style (later just "Cooper") was released first, though Cooper Black was what BB&S foundry was after. Cooper Black was advertised as being "for far-sighted printers with near-sighted customers", as well as "the Black Menace" by detractors.

Video Bodoni typeface

Bodoni

Bodoni is a series of serif typefaces first designed by Giambattista Bodoni (1740–1813) in 1798. The typeface is classified as didone modern. Bodoni followed the ideas of John Baskerville, as found in the printing type Baskerville, that of increased stroke contrast and a more vertical, slightly condensed, upper case, but taking them to a more extreme conclusion. Bodoni had a long career and his designs evolved and differed, ending with a typeface of narrower underlying structure with flat, unbracketed serifs, extreme contrast between thick and thin strokes, and an overall geometric construction. Though these later designs are rightfully called "modern", the earlier designs are "transitional". Among digital versions, there are two good examples of the earlier, transitional period: Sumner Stone's ITC Bodoni, and Günther Lange's "Bodoni Old Face" for Berthold. Virtually all other versions are based on Bodoni's most extreme late manner.

Bodoni admired the work of John Baskerville and studied in detail the designs of French type founders Pierre Simon Fournier and Firmin Didot. Although he drew inspiration from the work of these designers,above all from Didot, no doubt Bodoni found his own style for his typefaces, which deservedly gained worldwide acceptance among printers.